Notes from the studio
Occasional notes on how we build and operate our products: craft, decisions and releases. Substance over frequency.
The idea behind Aisterpiece
A quiet, curated place for visual work, and an honest answer to AI. Plus the thinking behind the cut-diamond mark.
ReadThe idea behind Shopitnow
One listing, two storefronts: an embeddable shop widget connected to a focused Swiss marketplace, built from a love of trading.
ReadThe idea behind Pactira
From one structured request to a complete offer and, when the answer is yes, a ready-to-sign contract. A guided sales assistant for Swiss SMEs, named after a promise: pacta sunt servanda.
ReadThe idea behind Salesbot
A product watcher for prices, availability and drops across Switzerland and DACH. Fast, clean alerts when something moves, and deliberately no auto-buy.
ReadThe idea behind WerkDelta
A workbench for construction experts assessing diminished value after building defects. The expert decides, the software documents and calculates, and every report can be retraced.
ReadThe idea behind Run or Ruin
A top-down city-chaos sandbox for two to eight friends. Bad plans, worse escapes, and a living city that remembers every mistake and strikes back.
ReadDesigning the mark
The logo is the one part of a brand you see at every size. Here is how we rebuilt ours from clean circular arcs, and the small decisions that only matter at sixteen pixels.
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